Ask any fashion girl what bag she’s coveting this season, and we bet a Gucci Dionysus is on the list of contenders. With the help of Creative Director Alessandro Michele, the iconic label’s sort of gone viral, modeled on the cover of magazines and toted on the arms of celebrities. I even pulled out my grandmother’s vintage shopper that’s big enough to carry my laptop. (Full disclosure: I’ve been wearing it almost every day.)
But with an iconic brand like Gucci in the spotlight, it’s not just about the new and now. The fashion house’s history begins in the early 1920s, and you’ve got quite the timeline to study. Read on for 19 little-known Gucci facts you’ve never heard, then study up on Chanel and everyone’s go-to retailer, Zara, too.